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	<title>Bassem Ghali</title>
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	<link>http://bassem-ghali.com</link>
	<description>The art and science of online marketing</description>
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		<title>Amsterdam, Always Beautiful</title>
		<link>http://bassem-ghali.com/photography/amsterdam-beautiful-1441.html</link>
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		<pubDate>Mon, 06 Feb 2012 23:59:48 +0000</pubDate>
		<dc:creator>Bassem Ghali</dc:creator>
				<category><![CDATA[The World Through My Eyes]]></category>

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		<description><![CDATA[Amsterdam, Always Beautiful &#8211; Photography by Bassem Ghali]]></description>
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		<title>My presentation at Toronto Real Estate Marketing Summit; Why local optimization is essential for your business</title>
		<link>http://bassem-ghali.com/search-engine-optimization/local-optimization-presentation-1398.html</link>
		<comments>http://bassem-ghali.com/search-engine-optimization/local-optimization-presentation-1398.html#comments</comments>
		<pubDate>Wed, 14 Dec 2011 07:01:02 +0000</pubDate>
		<dc:creator>Bassem Ghali</dc:creator>
				<category><![CDATA[Search Engine Marketing PPC]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://bassem-ghali.com/?p=1398</guid>
		<description><![CDATA[I had the pleasure to present at Toronto Real Estate Marketing Summit on the importance of local search engine optimization and marketing. I have included my slides from the presentation below:   View more presentations from BassemGhali Pictures from Toronto Real Estate Marketing Summit &#160; &#160; &#160; &#160; &#160; &#160; For more information, please visit [...]]]></description>
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		<title>Boost Your Google AdWords Campaign for the Holiday – Top 10 Helpful Tips</title>
		<link>http://bassem-ghali.com/search-engine-marketing-ppc/google-adwords-tips-1054.html</link>
		<comments>http://bassem-ghali.com/search-engine-marketing-ppc/google-adwords-tips-1054.html#comments</comments>
		<pubDate>Mon, 12 Dec 2011 04:46:48 +0000</pubDate>
		<dc:creator>Bassem Ghali</dc:creator>
				<category><![CDATA[Search Engine Marketing PPC]]></category>
		<category><![CDATA[Google AdWords]]></category>
		<category><![CDATA[Google keyword tool]]></category>
		<category><![CDATA[Google Maps]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>

		<guid isPermaLink="false">http://bassem-ghali.com/?p=1054</guid>
		<description><![CDATA[Before you know it, the Holiday season is here and as a small or large business owner, you have to make adjustments to your online marketing strategy to gain the most out of this special period of the year. If you don’t have an online marketing strategy yet! I totally recommend setting up Google AdWords [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How Online Searches &amp; Advertising Drive in-Store Sales?</title>
		<link>http://bassem-ghali.com/search-engine-optimization/impact-online-search-offline-purchase-1375.html</link>
		<comments>http://bassem-ghali.com/search-engine-optimization/impact-online-search-offline-purchase-1375.html#comments</comments>
		<pubDate>Fri, 11 Nov 2011 20:48:52 +0000</pubDate>
		<dc:creator>Bassem Ghali</dc:creator>
				<category><![CDATA[Search Engine Marketing PPC]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Search Engine Marketing]]></category>

		<guid isPermaLink="false">http://bassem-ghali.com/?p=1375</guid>
		<description><![CDATA[Google and the Gortz Store in Germany have preformed a study to understand how to quantify the level of Research Online and Purchase Offline (ROPO), and benchmark the incremental in-store sales against the online sales generated. Studies have shown that consumer shopping behavior is evolving, the chart below shows how shopsavvy consumers become when it [...]]]></description>
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		<title>Why local search engine optimization is essential? And why Google wants to know where am I right now!</title>
		<link>http://bassem-ghali.com/seo-tools/local-search-engine-optimization-515.html</link>
		<comments>http://bassem-ghali.com/seo-tools/local-search-engine-optimization-515.html#comments</comments>
		<pubDate>Mon, 12 Sep 2011 08:00:11 +0000</pubDate>
		<dc:creator>Bassem Ghali</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEO / SEM News]]></category>
		<category><![CDATA[SEO Tools]]></category>
		<category><![CDATA[Google search engine]]></category>
		<category><![CDATA[Local Search Engine Optimization]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://bassem-ghali.com/?p=515</guid>
		<description><![CDATA[More and more we are all noticing local search results “7-pack” posted at the top of any major search engine results page. Does this mean I can rank higher than my competitor by simply listing my business address and phone number on Google, Bing, Yahoo local center? YES, if you do it right! Don’t worry [...]]]></description>
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		<slash:comments>7</slash:comments>
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		<title>10 ways to grow your small business online and how much should you spend on online marketing?</title>
		<link>http://bassem-ghali.com/search-engine-optimization/grow-small-business-online-1361.html</link>
		<comments>http://bassem-ghali.com/search-engine-optimization/grow-small-business-online-1361.html#comments</comments>
		<pubDate>Wed, 10 Aug 2011 14:42:24 +0000</pubDate>
		<dc:creator>Bassem Ghali</dc:creator>
				<category><![CDATA[Search Engine Marketing PPC]]></category>
		<category><![CDATA[Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://bassem-ghali.com/?p=1361</guid>
		<description><![CDATA[From affiliate marketing to online classifieds, there are many ways to build your business online. Here’s a look at ten popular online marketing options. Local listing and classifieds Create your business listings on listings sites such as Google Maps and other local business directories to ensure that consumers searching for nearby businesses find yours. Some [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Google +1 button is now available in Canada in English &amp; French</title>
		<link>http://bassem-ghali.com/search-engine-optimization/google-plus1-button-canada-1319.html</link>
		<comments>http://bassem-ghali.com/search-engine-optimization/google-plus1-button-canada-1319.html#comments</comments>
		<pubDate>Mon, 27 Jun 2011 00:02:39 +0000</pubDate>
		<dc:creator>Bassem Ghali</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEO / SEM News]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[Google +1]]></category>
		<category><![CDATA[Google search engine]]></category>
		<category><![CDATA[Google webmaster tool]]></category>

		<guid isPermaLink="false">http://bassem-ghali.com/?p=1319</guid>
		<description><![CDATA[When making decisions, people often turn to those they trust for recommendations. Now with the Google +1 button, people can recommend your site&#8217;s content or ads to their friends and contacts right when it&#8217;s most useful &#8211; on Google search. If you’re a site owner based in Canada, and you’ve been waiting to include Google [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How to optimize multi-language &amp; multi-region / country websites?</title>
		<link>http://bassem-ghali.com/search-engine-optimization/multilanguage-multiregion-websites-1005.html</link>
		<comments>http://bassem-ghali.com/search-engine-optimization/multilanguage-multiregion-websites-1005.html#comments</comments>
		<pubDate>Thu, 26 May 2011 13:54:14 +0000</pubDate>
		<dc:creator>Bassem Ghali</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[Google local maps]]></category>
		<category><![CDATA[Google Maps]]></category>
		<category><![CDATA[Google search engine]]></category>
		<category><![CDATA[Google webmaster tool]]></category>
		<category><![CDATA[Local Search Engine Optimization]]></category>

		<guid isPermaLink="false">http://bassem-ghali.com/?p=1005</guid>
		<description><![CDATA[Google analysis shows the majority of users prefer having information / website in their own language. Keeping this in mind; imagine how this will affect sales and conversions for your website! In this post I will be explaining the best 3 ways to optimize multi-language &#38; multi-region / country website. What the benefits are of [...]]]></description>
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		<slash:comments>6</slash:comments>
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		<title>Spring in Dubai</title>
		<link>http://bassem-ghali.com/photography/spring-dubai-1283.html</link>
		<comments>http://bassem-ghali.com/photography/spring-dubai-1283.html#comments</comments>
		<pubDate>Sun, 15 May 2011 23:32:26 +0000</pubDate>
		<dc:creator>Bassem Ghali</dc:creator>
				<category><![CDATA[The World Through My Eyes]]></category>
		<category><![CDATA[Photography]]></category>

		<guid isPermaLink="false">http://bassem-ghali.com/?p=1283</guid>
		<description><![CDATA[Spring in Dubai &#8211; Photography by Bassem Ghali]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Best Practices for Video Optimization on YouTube</title>
		<link>http://bassem-ghali.com/search-engine-optimization/youtube-video-optimization-1273.html</link>
		<comments>http://bassem-ghali.com/search-engine-optimization/youtube-video-optimization-1273.html#comments</comments>
		<pubDate>Mon, 25 Apr 2011 13:59:19 +0000</pubDate>
		<dc:creator>Bassem Ghali</dc:creator>
				<category><![CDATA[Search Engine Optimization]]></category>
		<category><![CDATA[SEO Videos]]></category>
		<category><![CDATA[social media strategy]]></category>
		<category><![CDATA[Video Optimization]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://bassem-ghali.com/?p=1273</guid>
		<description><![CDATA[Marketing videos on YouTube is rapidly growing as one of the major online marketing tools, it’s affordable and has great impact on consumer behavior.  As YouTube video views are continuing to grow rapidly every day, using YouTube as a major method of organic traffic generation for your site, it’s a guaranteed recipe for success! Video [...]]]></description>
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